Small Business Saturday Around Keuka Lake

Small Business Saturday Around Keuka Lake:

Where Community, Cheer & Local Love Meet

Celebrating our Main Street & Shether Street, our makers, and the memories we build when we shop local.

Every year, the Saturday after Thanksgiving wraps our towns in a warm, familiar magic — the kind that settles over small communities where people still wave from shop doors and know each other by name. Small Business Saturday is more than a shopping day here around Keuka Lake. It’s a moment to celebrate the places and people who make Penn Yan and Hammondsport feel like home.

It’s the smell of coffee drifting up Main Street.

It’s the twinkle of holiday lights in village windows.

It’s the shopkeepers who greet you with the same warmth they’ve shared for years — or decades.

From the top of the lake to the bottom, the center of our little towns glow with life, community, and the joy of supporting local.

Why Small Businesses Matter Here

Small businesses are the heart of the Keuka Lake region.

They are the dreamers, the makers, the creators of community.

When you shop local, you’re supporting:

Families who pour everything into their craft

Jobs that stay in our towns

Events, festivals, and youth programs

A stronger, more vibrant local economy

The charm and character that makes our villages unforgettable

Every purchase becomes a vote for the kind of community we want to keep — rooted, welcoming, and thriving.

Penn Yan: A Main Street Made for Meandering

Penn Yan’s downtown is a holiday postcard brought to life — twinkling storefronts, festive windows, and a cheerful stretch of shops perfect for wandering on Small Business Saturday.

Make time for these beloved local stops:

☕ Amity Coffee Co.

Start your Small Business Saturday with a cozy stop at Amity Coffee Co., where the aroma Start your Small Business Saturday with a cozy stop at Amity Coffee Co., where the aroma of freshly roasted beans greets you the moment you step through the doors. Treat yourself to a frothy latte and a warm pastry fresh from the case — or savor their popular avocado toast if you’re craving something a bit heartier.

Amity’s inviting atmosphere, complete with cozy seating, local art, and gift-worthy bags of small-batch coffee, makes it the perfect place to settle in before a day of shopping.

And this year brings a little extra sparkle: Amity is hosting Meraki Jewelry for a special pop-up event, featuring handcrafted pieces as unique and meaningful as the stories behind them. While you browse, be sure to enjoy a few in-house promotions and one-day-only deals Amity is offering in honor of Small Business Saturday — the perfect chance to grab gifts, stock up on your favorite beans, or just treat yourself.

Cozy, creative, and full of community spirit… it’s the ideal place to begin your holiday shopping adventure.

🎁 The Nest Egg — 120 Main Street

Established in 1988, this hometown treasure is filled with unique gifts, Keuka Lake décor, seasonal ornaments, soaps, candles, and the nostalgic charm of a true Main Street shop. Step inside The Nest Egg and you’ll feel that familiar blend of wonder and comfort — the sense that every shelf holds a little memory waiting to be made. From locally inspired keepsakes to cozy home accents, it’s the kind of place where you always find something you didn’t know you needed, yet instantly know will make the perfect gift.

🌿 Plants on Main

A breath of botanical beauty — houseplants, planters, terrariums, and gifts for plant lovers fill this cheerful nook on Main Street. At Plants on Main, every corner is lush and inviting, from tiny succulents that fit in the palm of your hand to statement greenery that can transform an entire room. You’ll find beautifully curated planters, soil blends, plant accessories, and seasonal arrangements that make thoughtful gifts or delightful additions to your own home. It’s the perfect stop for anyone who loves a little life and greenery in their day.

📚 Longs Cards & Books

A Penn Yan classic for decades, Longs Cards & Books is the kind of place where time slows down just enough for you to enjoy every aisle. Books, puzzles, toys, stationery, and that timeless Main Street feeling make browsing here an absolute joy.

This season, be sure to pick up a copy of the beloved holiday classic ’Twas the Night Before Christmas — perfect for gifting, reading aloud by the tree, or passing down as a keepsake. You’ll also find handcrafted cards for those extra-special people in your life, along with journals, ornaments, seasonal stories, and shelves of new releases waiting to be discovered.

Warm, nostalgic, and wonderfully local, Longs is a must-stop destination for holiday shoppers and book lovers alike.

🍬 Keuka Candy Emporium

A delicious blast from the past — old-fashioned treats, holiday favorites, chocolates, and sweets perfect for stockings. From classic candy buttons and peppermint sticks to gourmet truffles and cocoa mixes, Keuka Candy has something to tuck into every stocking on your list. You’ll also find playful mini treats, novelty candies, and seasonal goodies that make gift-giving extra fun.

And while you’re there, pick up a treat for Santa and take a selfie with Mr. Candyman himself — a sweet little moment that makes every visit feel like stepping inside a storybook.

🧺 Judd’s Suds

Handmade soaps, luxurious bath products, seasonal scents that linger like little memories, quirky gifts that spark smiles, and self-care treasures perfect for thoughtful, heart-warming presents. From fragrant scrubs to artisanal lotions, every item feels like a small moment of joy wrapped up just for you—or someone you love.

🎀 Simplicity on Main

Simplicity on Main is where classic style meets small-town charm. Tucked in the corner of Penn Yan this boutique feels like stepping into a wardrobe curated with comfort, confidence, and a touch of everyday elegance. From cozy seasonal layers to effortless pieces that make you feel beautifully put-together, every rack holds something chosen with care.. Always stylish, always unique.

🍯 Sweet Farm Provisions

Locally made jams, golden honey, gourmet foods, small-batch spreads, and thoughtful culinary gifts that celebrate the flavors of the Finger Lakes. From berry-rich preserves and maple-kissed syrups to savory snacks, baking mixes, and charming kitchen accents, every item reflects the warmth of our region’s farms and makers. It’s the perfect stop for food lovers, holiday gifting, or anyone hoping to bring a taste of Keuka home.

And when you need a well-deserved break from your shopping adventures, treat yourself to a delicious lunch at Wagner Restaurant—or slip into a cozy booth at The Keuka. Both spots are beloved Penn Yan traditions, rooted in community, comfort, and the kind of homemade goodness that feels like a hug on a busy day. And if you’re anything like me, nothing says “this is the perfect day” quite like a fresh, hot slice from Cam’s Pizzeria!

Hammondsport: A Village Wrapped in Lakeside Charm

Small Business Saturday in Hammondsport feels like stepping into a lakeside storybook — the gazebo adorned with greenery, the square lit by holiday glow, and every storefront offering something warm, welcoming, and wonderfully local.

Here are must-stop shops this season:

🕯️ Browsers

A Hammondsport staple filled with cozy home décor, candles, seasonal accents, and timeless gifts. A favorite for holiday browsing, Browsers is the kind of shop where every corner feels like a little vignette of home — sparkling garlands here, a rustic lantern there, and shelves of treasures that make you want to redecorate the moment you walk in. You’ll find beautifully curated pieces perfect for gifting or adding that extra touch of charm to your holiday décor. It’s the place where “just looking” always turns into finding something you can’t leave behind..

🪵 The Cinnamon Stick

Rustic charm meets handmade craftsmanship in this beloved Hammondsport favorite. Wooden décor, wreaths, seasonal pieces, and unique gifts fill every corner, each item crafted with a warmth that feels straight out of a storybook workshop. You’ll find farmhouse-inspired signs, handcrafted ornaments, cozy winter accents, and one-of-a-kind treasures that make thoughtful gifts or heartfelt additions to your own home. With the scent of pine and cinnamon often lingering in the air, it’s a shop that invites you to slow down, explore, and discover something beautifully made.

🌸 PoppySea Floral

A stunning boutique where artistry blooms in every direction. PoppySea Floral offers lush florals, handcrafted arrangements, artisan décor, jewelry, and elegant gifts that feel curated with intention and heart. Each bouquet is thoughtfully designed, blending texture, color, and fragrance into pieces that tell their own quiet stories. Beyond the blooms, you’ll find beautifully styled displays featuring candles, ceramics, seasonal accents, and locally crafted treasures perfect for gifting. It’s a place where creativity meets calm — where stepping inside feels like entering a little sanctuary of beauty.

🧺 Patina

An antique and vintage-lover’s dream — repurposed pieces, home décor, curated collectibles, and one-of-a-kind finds perfect for meaningful gifting. Every shelf and corner at Patina feels like a tiny time capsule, filled with treasures that carry stories from years gone by. From shabby-chic furniture and architectural salvage to vintage glassware, handmade accents, and nostalgic ornaments, the shop is a haven for those who love items with character and history. Whether you're hunting for the perfect statement piece or a small gift with soul, Patina offers discoveries that feel truly special.

🛍️ Shops Around the Village Square

Wander the historic square and let Hammondsport’s holiday charm guide you from one inviting storefront to the next. Boutique treasures, handmade goods, locally inspired pieces, and windows glowing with festive cheer create a scene that feels plucked straight from a Christmas storybook. From Park Pharmacy  to Opera House Antiques, the village offers gifts that are truly unique — some steeped in generations of history, others waiting for new stories to be written.

🌼 Mersur  adds a touch of lakeside luxury to the village. This woman-owned boutique on Shethar Street blends resort-chic style with bold prints, breezy fabrics, and that irresistible “endless summer” vibe we all crave when the winter winds sweep in. Each piece is thoughtfully designed and produced in the USA, making every purchase a celebration of craftsmanship, community, and purpose.

This Small Business Saturday, step inside, warm your hands, shop local, and discover a little burst of sunshine tucked right into the heart of Hammondsport. And do me a favor, stop and say "Merry Christmas" to Christina at the Greater Hammondsport Chamber of Commerce, she is one Keuka Roots biggest cheerleaders and we appreciate her so much! And tell her Keuka Roots sent you!

🍷 Wine Gifts Nearby

Complete your Hammondsport day with Finger Lakes favorites:



• Bully Hill Vineyards  — fun, flavorful, and full of character

• Dr. Konstantin Frank Winery  — iconic, award-winning wines

• Weis Vineyards — European-inspired craftsmanship and holiday-worthy bottles

🍽️ Make It a Full Hammondsport Day

And whether you need to start your morning strong or recharge in the afternoon, ☕ Service Station FLX  serves some of the best coffee around Keuka Lake, complete with seasonal specialties, warm hospitality, and a vibe that blends modern flair with nostalgic comfort.

When you’re ready for a break from your Small Business Saturday stroll, Hammondsport offers plenty of delicious stops to refuel. 🍝 Lunch at QKA Pronto brings warm, comforting Italian-inspired dishes — from pasta to salads and soups — perfect for a cozy midday pause between shops. For a classic Hammondsport experience, 🍽️ The Village Tavern  delivers memorable meals, a welcoming ambiance, and the kind of charm that keeps locals and visitors returning year after year.

Cross the little bridge to The Hidden Cork offers a warm, inviting atmosphere perfect for unwinding with a glass of wine, a crafted cocktail, or a light bite — the kind of cozy stop that turns a simple break into a lingering moment of conversation and charm. And for a sweet treat that feels like childhood wrapped in a waffle cone, 🍦 Crooked Lake Ice Cream Company delivers handcrafted scoops and classic favorites that make any day feel like summer on Keuka.

Small Business Saturday: More Than a Day

Around Keuka Lake, shopping local isn’t just something we do — it’s who we are.

We show up for each other.

We support each other.

We keep the heart of our towns alive, season after season.

This Small Business Saturday, may your bags be full, your heart be warm, and your path lead you to the shops, cafés, and friendly faces that truly make this region shine.

🌿 Notes from Keuka Roots

There’s a unique kind of joy in supporting the businesses that give our villages their personality. Every purchase keeps a dream alive, strengthens our community, and celebrates the stories rooted between the lakes.

Thank you for choosing local — today and always.

Stay Rooted. Stay Keuka.

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